NFT Startup HitPiece Relaunches After Being Slammed For Unauthorized Music Distribution

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Picture Credit score: Alexandr Lukin

After shutting down its web site in early February, music NFT market HitPiece has formally relaunched.

After being broadly disgraced earlier this 12 months, music NFT market HitPiece has returned. Again in February, the platform was referred to as out by impartial artists for copyright infringement when music on the web site was allegedly being auctioned off as unauthorized NFTs. Recording Business Affiliation of America (RIAA) and the American Affiliation of Unbiased Musicians joined the motion, with RIAA’s chief authorized officer Ken Doroshow calling the platform a “rip-off operation.”

After swift backlash, the HP web site was wiped in early-February, solely displaying the message “We Began The Dialog And We’re Listening.” Six months later, the platform has returned as “the simplest place to purchase genuine music artist NFTs,” additionally partnering with music rights identification firm Audible Magic.

“HitPiece will use Audible Magic’s identification expertise to assist confirm possession of recent music previous to minting of an NFT; thus guaranteeing solely reliable content material is distributed,” a current press launch reads.

In a new Billboard article, HitPiece CEO and co-founder Rory Felton stated that no authorized motion has been taken in opposition to his firm, however that the web site’s “preview” and miscommunication led to the preliminary outrage. Now, Felton says that the relaunch is available in collaboration with artists like Lil Gotit, Matt Ox, ATL Jacob, and others who’ve their very own HP touchdown pages.

“We must be buttoned up every time we enable any portion of our service to be publicly accessible,” Felton informed Billboard. “By buttoned up, I imply having secured the mandatory rights to any content material that’s made accessible by means of our platform.”



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